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The Superpower Every Founder That Hits It Big Has (And How to Cultivate It) in 20 Minutes
Andi Eaton Alleman 4/17/25 Andi Eaton Alleman 4/17/25

The Superpower Every Founder That Hits It Big Has (And How to Cultivate It) in 20 Minutes

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Scaling Your Business Beyond 1:1: How to Leverage Consulting, Group Coaching, and Digital Products (Plus My Income Report)
Andi Eaton Alleman 4/16/25 Andi Eaton Alleman 4/16/25

Scaling Your Business Beyond 1:1: How to Leverage Consulting, Group Coaching, and Digital Products (Plus My Income Report)

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My Black Friday Plan Plus the Oui, We Viral Content Method (That Will Work For You Too)
Andi Eaton Alleman 4/16/25 Andi Eaton Alleman 4/16/25

My Black Friday Plan Plus the Oui, We Viral Content Method (That Will Work For You Too)

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The Importance of Your Authentic Story (and some resources to help you tell it).
Andi Eaton Alleman 4/16/25 Andi Eaton Alleman 4/16/25

The Importance of Your Authentic Story (and some resources to help you tell it).

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About That Viral Thread: Plus Real Talk on Imperfect Action, and Making Magic During the Winter Arc
Andi Eaton Alleman 4/16/25 Andi Eaton Alleman 4/16/25

About That Viral Thread: Plus Real Talk on Imperfect Action, and Making Magic During the Winter Arc

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This Founder Left a High-Profile Career to Create a Business That Feels Like a Love Letter: Melissa Shelton on How To Own Your Story
Andi Eaton Alleman 4/10/25 Andi Eaton Alleman 4/10/25

This Founder Left a High-Profile Career to Create a Business That Feels Like a Love Letter: Melissa Shelton on How To Own Your Story

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The Fear of Visibility: What It Is, How to Get Over It (plus 20+ B-Roll Ideas to Help You Create Better Content Now)
Andi Eaton Alleman 4/10/25 Andi Eaton Alleman 4/10/25

The Fear of Visibility: What It Is, How to Get Over It (plus 20+ B-Roll Ideas to Help You Create Better Content Now)

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Action vs. Overthinking plus Abundance, Financial Literacy & Habits of Top Performers
Andi Eaton Alleman 4/10/25 Andi Eaton Alleman 4/10/25

Action vs. Overthinking plus Abundance, Financial Literacy & Habits of Top Performers

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The Art of Sacred Selling, Cultivating Confidence and the "Point of No Return" Commitment
Andi Eaton Alleman 4/10/25 Andi Eaton Alleman 4/10/25

The Art of Sacred Selling, Cultivating Confidence and the "Point of No Return" Commitment

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Why "Salesy" Content Isn't Working Anymore (And What To Do Instead)
Andi Eaton Alleman 4/10/25 Andi Eaton Alleman 4/10/25

Why "Salesy" Content Isn't Working Anymore (And What To Do Instead)

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From Law to Spiritual Entrepreneurship: Trusting Your Intuition in a Major Career Pivot with Kirsten Stockton
Andi Eaton Alleman 4/10/25 Andi Eaton Alleman 4/10/25

From Law to Spiritual Entrepreneurship: Trusting Your Intuition in a Major Career Pivot with Kirsten Stockton

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Aligning your human design energy centers for authentic content creation (& more from content to conversion workshop)
Andi Eaton Alleman 4/9/25 Andi Eaton Alleman 4/9/25

Aligning your human design energy centers for authentic content creation (& more from content to conversion workshop)

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Lazy Hustler Energy, Projector Hacks, NLP, and the Truth About Productivity with Meredith DeSantos
Andi Eaton Alleman 4/9/25 Andi Eaton Alleman 4/9/25

Lazy Hustler Energy, Projector Hacks, NLP, and the Truth About Productivity with Meredith DeSantos

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From First Business at 15 to CEO: Vanessa Farino on Building Through Imposter Syndrome
Andi Eaton Alleman 4/7/25 Andi Eaton Alleman 4/7/25

From First Business at 15 to CEO: Vanessa Farino on Building Through Imposter Syndrome

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Career Astrology for Creatives: Find Your Path Using the Stars With Megan McCluer
Andi Eaton Alleman 4/7/25 Andi Eaton Alleman 4/7/25

Career Astrology for Creatives: Find Your Path Using the Stars With Megan McCluer

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“Pick one or two experts and follow them.” a convo with Social Media Expert and Smart Girl Mastermind Alum Laura Bitoiu
Andi Eaton Alleman 10/29/24 Andi Eaton Alleman 10/29/24

“Pick one or two experts and follow them.” a convo with Social Media Expert and Smart Girl Mastermind Alum Laura Bitoiu

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How to Blow Up on the Internet with One Memorable Line, Plus  Instagram Updates You Need to Know Now
Andi Eaton Alleman 9/14/24 Andi Eaton Alleman 9/14/24

How to Blow Up on the Internet with One Memorable Line, Plus Instagram Updates You Need to Know Now

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Accidental Entrepreneurship, Being Seen on the Internet & Manifesting Aligned Friends with Intuitive Healer & Medium Nicolle Merrilyne
Marted Gran Serino 9/4/24 Marted Gran Serino 9/4/24

Accidental Entrepreneurship, Being Seen on the Internet & Manifesting Aligned Friends with Intuitive Healer & Medium Nicolle Merrilyne

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How to do your own Instagram Audit: plus bonus tools from the Smart Girls Mastermind Membership
Andi Eaton Alleman 8/22/24 Andi Eaton Alleman 8/22/24

How to do your own Instagram Audit: plus bonus tools from the Smart Girls Mastermind Membership

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Shift into abundance with this one practice. Plus how to boost your story views and 75-Day Challenge Q&A
Andi Eaton Alleman 8/15/24 Andi Eaton Alleman 8/15/24

Shift into abundance with this one practice. Plus how to boost your story views and 75-Day Challenge Q&A

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Newer Posts
Older Posts
Filming yourself can feel intimidating, but being seen is what moves your business forward.

Learning to film yourself as a founder or creative isn’t about looking perfect. It’s about showing the real work and the person behind it.

If th
The Psychology Behind Repeat Choice 📋✨

People don’t repeat-buy because of quality alone. They repeat-buy because the decision feels easy.

Repeat choice is driven by three psychological factors:

1. Recognition
They see themselves reflected i
Get these 5 elements right and you’ve got a cult brand on your hands. 

But the reality is every founder, creative and artist has had this moment.
 
You’re sitting on a pile of drafts, saved Reels, half-finished ideas — and somehow
So you’re a founder who doesn’t want to perform on camera? We got you. 

Plus! B-roll gets easier when you know your signature aesthetic.

We made a quick quiz to help you dial in yours. If you’re taking social seriously, this is a
Scarcity changes how people behave. The experience of access begins to feel intentional. 

The moment something isn’t immediately available, people begin paying closer attention to it.

Curiosity builds, conversations start, and the brand begin
Want to find your signature aesthetic?

Take our free Signature Aesthetic Quiz to get started. Follow + Comment “QUIZ” and we’ll drop it in your DMs. 💌
 

 

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